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How to embed sustainability into the innovation funnel

How to embed sustainability into the innovation funnel

by Alessandro Di Fiore, Gabriele Rosani | Jan 13, 2021

Precisely ten years ago, in January 2011, Michael Porter published his pivotal article on Creating Shared Value (CSV). CSV is about ensuring long-term, sustainable value creation for shareholders while simultaneously tackling societal and environmental issues....
Teach your salesforce how to help their customers through the crisis

Teach your salesforce how to help their customers through the crisis

by Alessandro Di Fiore, Gabriele Rosani | May 11, 2020

The current pandemic has caused value chains to shatter. Particularly small and medium size customers are fighting for survival and their business continuity. Yet, many Sales and Field Tech Support people are still entrenched in the traditional way of dealing with...

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